I am going to disagree here.Thing is, the top players get top $$$$$ from several teams so lifestyle (which includes weather, anonymity, how much your wife likes the place, etc) becomes a pretty big factor. Also winning Cups is huge and probably tips the scale when the money is the same. All these guys should end up with more $$$$ than they know how to squander, so a ring is nice for the ego.
for almost all of them, $$$$ >>>
I mean, who actually thinks Gaudreau chose CBJ for the lifestyle?
re ego - I would argue the ego depends more on the $$$ than the rings