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OT: Movies/TV Shows

One former TV network executive said the program was a casualty of the fading economics of broadcast television.
Fifteen years ago, a popular late-night show like “The Tonight Show” could earn $100 million a year, the executive said. Recently, though, “The Late Show” has been losing $40 million a year, said a person briefed on the matter.
The show's ad revenue plummeted to $70.2 million last year from $121.1 million in 2018, according to ad tracking firm Guideline. Ratings for Colbert’s show peaked at 3.1 million viewers on average during the 2017-18 season, according to Nielsen.
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https://www.reuters.com/business/me...%20Late,to%20ad%20tracking%20firm%20Guideline.
 
"if Dave Portnoy's numbers are right"

If CBS can't turn a profit on 2.5 million nightly viewers and 10 million youtube subscribers, that's a CBS problem. If the show was losing the amount of money they claim (who does accounting fuckery better than the entertainment industry?) then the guy who runs the show would probably know about it. Fwiw, CBS is the only of the major outlets that doesn't bundle it's social media ads with the TV ad sales.

This is all a smokescreen for what's going on at CBS:


David Ellison is of course the son of Larry Ellison

nypost.com

Exclusive | Larry Ellison’s backing of Trump’s $500B AI project could help save Paramount merger: sources

Billionaire Larry Ellison’s backing of Stargate could help grease the wheels for the embattled merger between Paramount Global and Skydance Media, sources told The Post.
nypost.com nypost.com

and Bari Weiss is of course this person:

www.foxnews.com

Journalist reveals how she overcame anti-Trump syndrome | Fox News Video

The Free Press founder and editor Bari Weiss reveals on 'MediaBuzz' how she went from sobbing over President Donald Trump's 2016 win to approving of some of his policies.
www.foxnews.com www.foxnews.com

This is about the merger, point blank period. This is about tech billionaires buying more of the media.
 
Overall, advertising revenue for the television division declined 21% in the first quarter compared with the same period the year before, but the company said that was entirely due to the fact that CBS had broadcast the Super Bowl in 2024 but not in 2025. Excluding that loss, advertising revenue was flat year over year.

That’s not to say things have been rosy for CBS or any other television company. Paramount has seen advertising revenue at its television division decline 20% since the first quarter of 2022.

Late-night shows have felt the decline acutely. In 2018, late-night shows on the major networks recorded $439 million in ad revenue, according to advertising-data company Guideline. Last year, that declined to $220 million.
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"we're losing the young viewers to other platforms"....

well yeah, who do you think makes the money off their content on other platforms?

Here's a good example....the video where Colbert announces the end of the show currently has 4.3 million views and all of their videos released yesterday have a combined total of 7.1 million views (in 1 day) but the day prior did about 3.5 million views. So 45 weeks of that is 787 million annual views. At a CPM of $2.50 that's an additional 2 million just in basic ass adsense revenue on one platform, without even trying, just posting 6-8 pieces of content from the TV show and walking away. Also, keep in mind that a lot of the content they generate will create revenue more or less in perpetuity, so looking at the views it's done in the first day or two isn't indicative of the revenue it will generate over time. This shit gets shared around the internet for months.

Just to give a better idea of the money available, there's a tech youtube channel, Linus Tech Tips that is larger (16m subs) and opened up about their 2024 ad revenue recently. They did 57 fucking million in youtube adverting last year (adsense + direct sponsorships). Don't let these TV execs fool you with this shit crying about lost ad revenue, it's just shifted to another column on their spreadsheets. They're still premier content providers.
 
Fwiw, if Colbert wants to do long form podcasting, he could pretty easily be the "left wing Joe Rogan" that people have been asking for. Just do a long form 90-120 minute a day pod and bring interesting people on. Short daily monologue covering the news, but then more or less apolitical the rest of the time but promote actual experts like Joe used to once upon a time. Would be massive. I dig Jon Stewart, but barely ever touch his podcast because I kind of don't want to listen to him talk about politics for an hour. Be interesting, be funny, and mix your message in to the format mat, don't make the message the format.
 
MindzEye said:
"we're losing the young viewers to other platforms"....

well yeah, who do you think makes the money off their content on other platforms?

Here's a good example....the video where Colbert announces the end of the show currently has 4.3 million views and all of their videos released yesterday have a combined total of 7.1 million views (in 1 day) but the day prior did about 3.5 million views. So 45 weeks of that is 787 million annual views. At a CPM of $2.50 that's an additional 2 million just in basic ass adsense revenue on one platform, without even trying, just posting 6-8 pieces of content from the TV show and walking away. Also, keep in mind that a lot of the content they generate will create revenue more or less in perpetuity, so looking at the views it's done in the first day or two isn't indicative of the revenue it will generate over time. This shit gets shared around the internet for months.

Just to give a better idea of the money available, there's a tech youtube channel, Linus Tech Tips that is larger (16m subs) and opened up about their 2024 ad revenue recently. They did 57 fucking million in youtube adverting last year (adsense + direct sponsorships). Don't let these TV execs fool you with this shit crying about lost ad revenue, it's just shifted to another column on their spreadsheets. They're still premier content providers.
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16 million subs? Damn, I still remember when he was shilling for NCIX many, many years ago. There's a computer hardware/parts company that became hugely successful but failed to adapt as the environment changed (shift from brick & mortar stores to online sales).
 
MindzEye said:
Fwiw, if Colbert wants to do long form podcasting, he could pretty easily be the "left wing Joe Rogan" that people have been asking for. Just do a long form 90-120 minute a day pod and bring interesting people on. Short daily monologue covering the news, but then more or less apolitical the rest of the time but promote actual experts like Joe used to once upon a time. Would be massive. I dig Jon Stewart, but barely ever touch his podcast because I kind of don't want to listen to him talk about politics for an hour. Be interesting, be funny, and mix your message in to the format mat, don't make the message the format.
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"The medium is the message."
 
oscarheyman said:
16 million subs? Damn, I still remember when he was shilling for NCIX many, many years ago. There's a computer hardware/parts company that became hugely successful but failed to adapt as the environment changed (shift from brick & mortar stores to online sales).
Click to expand...

Yeah, Linus has done really well. I still use their build and tear down guides the few times a year I'm ripping a machine apart.
 
JackBurton said:
Or ski
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Things like skiing or race car driving are more about access to the opportunity. Skiing and race car driving are expensive pursuits and the vast majority of blacks are not rich.

But swimming requires practically no equipment aside from a Speedo so access isnt the issue. The actual issue is how the water is displaced around their bodies. They dont glide through the water the same way. If they did, the Olympic swimming competition would be dominated by blacks just like they dominate in other sports.
 
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