I'm fucked up. I have to really like a company to want to be in it. Sorta the same as my approach with girls (crude!).
I honestly never do anything for the money. Even my work, I turn down clients who I don't like or don't want to work with. Some are willing to pay even more than my rate (I know because sometimes I quote them an inflated rate just to get them to go away, and they want to go forward anyway, at which point I make another excuse). Investing is the same. It's so dumb to say this, but yeah sure, I'm doing it for the money, but it's also this hobby that I take pride in and enjoy. I have to be all in on a company, like its product, like its everything, or I just won't be okay taking the long term ride. I get this uneasy feeling about buying something I don't really give a shit about, but yet see a possibility of making money. I always have this feeling like it will go badly and then I'll get mad at myself for stupidly buying into something I didn't actually like. And in life and business I always go in the opposite direction of bad gut feels.