Prime Minister Justin Trudeau appears to have suffered more damage from the SNC-Lavalin scandal than U.S. President Donald Trump has from the Russia investigation, hush money payments to a porn star, alleged campaign finance violations, threats of impeachment proceedings and the litany of new investigations launched by Democrats.
That's according to a new Ipsos poll, conducted exclusively for Global News, which found that Trudeau's approval rating (40 per cent) has now slipped below Trump's (43 per cent), even as the Conservative Party established a double-digit lead over the Liberals.
The Liberal government's federal budget did little to quell the damage, the poll found, with most Canadians indifferent about it and only a small minority impressed by Finance Minister Bill Morneau's offerings.
The Conservatives are now sitting pretty in crucial provinces Ontario and British Columbia, with Trudeau managing to fall behind among two of the key demographics that swept him to victory in 2015, women and young people."Whatever this SNC-Lavalin thing is, it seems to have settled in. We're creating a new normal in which the Conservatives are consistently ahead of the Liberal Party," said Darrell Bricker, CEO of Ipsos Public Affairs.
"People in Ottawa can say what they want about the significance of the scandal — 'there's no sex, there's no money, what is this all about?'
"But Canadians are sitting back and saying this has really caused them to reconsider supporting a combination of this prime minister and this Liberal government."
The province-by-province breakdown makes for worrying reading for the Liberals.
In seat-rich Ontario, the Conservatives (40 per cent) have opened up a 12-point lead over the Liberals, who are tied with the NDP at 28 per cent.
The Tories also enjoy a double-digit lead in British Columbia, where the Liberals and NDP are in a scrap for second place.
Alberta looks to be a foregone conclusion, with the Conservatives (63 per cent) light-years ahead of the Liberals (17 per cent) and NDP (15 per cent).
"When you take a look at where the Conservatives are leading, they're now leading everywhere you need to lead," Bricker said. "They really don't need anything else to beat the Liberals."
Indeed, the only province in which the Liberals are in pole position is Quebec, where they have the support of 38 per cent of respondents.
However, the Conservatives (25 per cent) and Bloc Quebecois (23 per cent) appear to have enough strength to prevent the Liberals from truly taking advantage of their Quebec share as they did in 2015.
The NDP, with only 12 per cent of the vote support, is poised to lose most if not all of its seats in Quebec. But it's not the Liberals who stand to gain from Quebecers deserting the NDP, Bricker said.
"These are not people who are Liberal-NDP switchers. These are probably Bloc Quebecois voters who couldn't vote Bloc last time because of all the problems they were having, combined with people who voted for the Coalition Avenir Quebec," Bricker said.
Compounding the Liberals' misery is the fact that their leader is now bleeding support among some of the core constituencies that helped sweep him to power in 2015.
Forty per cent of women now say they would vote Conservative, compared to just 28 per cent for the Liberals (the Tories enjoy a similar lead among men).
Among younger voters aged 18 to 34, the Conservatives (34 per cent) hold a slight lead over the Liberals (31 per cent).
The only key subset among which the Liberals lead is the university-educated, with 44 per cent approval compared to 30 per cent for Conservatives.
"What's happened is that the brand that Trudeau had — he had a strong appeal among young people, and there was a gender gap that worked in his favour — all seems to be gone," Bricker said.
Indeed, Trudeau's individual approval rating as prime minister now sits at 40 per cent, three points lower than that of Trump in the U.S.
"In spite of all the issues that they've had to deal with in the United States, the likelihood that the president of the United States will get re-elected is higher right now than the prime minister [of Canada] being re-elected," Bricker said.
Trudeau's 40 per cent rating is also lower than that of former prime minister Stephen Harper at this stage in 2015, with Harper having a 47 per cent rating in April 2015.